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The Athletic Clubs rebrands as Club Athletic as it prepares for national expansion.

The Athletic Clubs is rebranding as Club Athletic, the social fitness brand announced today, formalizing its squad-based training model that founder Dane McCarthy built around the idea of collective pursuit. What started as one Australian transplant trying to find people to work out with is now a seven-club operation in New York with leases in Chicago and sights on Washington, D.C.

12h ago · 1 source

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